We are exploring the world of Tequila this month, where we will focus on Blanco Tequilas and Reposado Tequilas, the two most popular types. Tequila is a renowned Mexican spirit distilled from the blue agave plant. Produced primarily in the region around the town of Tequila in Jalisco, it offers a spectrum of flavors, ranging […]

*NOTE: Prices good through 10/6/26 at all four Oliver’s Market Sonoma County locations. Here in Sonoma County, you know that fall is near when the foliage starts to change colors, the days start to get shorter, there is a slight chill in the air, and the Sonoma County Harvest Fair Wine Competition takes place! The […]

(Note: Prices in effect from September 23-29, 2026 at all four Oliver’s Market locations.) Our customers know that the Produce Department is the foundation of our stores, which goes all the way back to our beginnings in 1988, when Oliver’s founder Steve Maass transitioned from working in the produce business for many years to operating his […]

Note: Sale in effect through September 29, 2026 at all four Oliver’s Market locations. Whether you stock up on your favorites or use this opportunity to try some new wines, one thing is certain: You will save 20% on all Sonoma County wines! Opportunity is knocking, as they say, and it’s a good time to […]

What is so special about Parmigiano Reggiano? Let’s jump right in with a brief introduction from our Gourmet Cheese Coordinator, Wade Johnson: “Widely known in the cheese world as “the king of cheese” Parmigiano Reggiano is the one and only true parmesan. To hold the prestigious name, Parmigiano Reggiano must adhere to P.D.O. (Protected Designation […]

*Note: Prices good at all four Oliver’s Market locations 9/9-15, 2026. What makes a tomato an Heirloom Tomato? In any fruit or vegetable species, these are older breeds that have been consciously collected and preserved instead of disappearing from our food landscape. Seeds are collected and planted each year, so their DNA is not manipulated […]