Note: All quoted prices in effect through September 23, 2025.

At Oliver’s, we’ve always known that to keep a community thriving, you have to support its artisans. We also know that if you want to offer products of the highest possible quality, the best place to look is in your own backyard! Oliver’s Markets strive to offer our customers the finest selection of natural, conventional, and specialty products available. This mission begins with a commitment to support the community through hundreds of local partners including farmers and producers of food, beverage, and wellness products. Oliver’s carries over 6,000 locally produced products, which account for over 32% of sales annually, and we were a founding member of Sonoma County GO LOCAL in 2009 before earning our Green Business Certification from the Sonoma County Green Business Program in 2011.

Since then, we have continued to bring Sonoma County into everything we do. Whether it’s the time-tested relationships fostered with local vendors or our involvement with programs like the Ceres Project, our focus is always on supporting and uplifting the community. You don’t have search hard to find the fruits of our labor either – we’ve actually done it for you!

We have just updated an economic case study for the fourth time since our initial study took place in 2011. Compiled by Dr. Robert Eyler of “Economic Forensics and Analytics”, it is clearly shown that local sourcing at Oliver’s has a measurable positive impact on the local economy:

The results of Dr. Eyler’s latest report, which uses 2024 data, highlight the following findings:

• By sourcing locally, hiring locally, and being locally owned, Oliver’s creates larger economic impacts on other businesses throughout Sonoma County than other grocers/retailers of similar size that source more from vendors outside Sonoma County
• Oliver’s generates over 41 percent more local impacts in business revenues than the non-local grocer/retailer example. This difference implies that for every $100 spent at Oliver’s, there is $185 of economic impacts created for the Sonoma County economy
• Oliver’s 2024 sales data shows that 32.3 percent of Oliver’s cost of goods sold in its four stores was paid to local producers, contrasting with average of 15.2 percent local goods reported by grocers statewide (see report for sourcing.) This difference implies that for every $100 spent at a non-local store on the same goods, only $131 is circulated in the local economy; if $0 in the shopper’s bag was purchased locally by the national grocer, that $100 bag now only circulates $53.00 due to leakages versus Oliver’s $185.

Dr. Eyler goes on to state that a “regional purchasing strategy, in essence, connects links in supply chains locally and reduces the amount of income ‘leakage’ that happens when grocers and retailers source the goods they sell from vendors outside the local area.” To put it plainly, by sourcing as much as we can locally, we keep more money circulating in the local community; after all, it’s a lot harder to contribute to the Sonoma County economy when you don’t actually live in Sonoma County. This isn’t just benefit in terms of profit: along with business revenue, this investment in the local economy also creates thousands of jobs and additional tax revenue. When customers choose to shop with Oliver’s, they choose to support not only us, but the entire community!

Click HERE to see the press release and HERE to view Dr. Eyler’s complete report and learn more about Oliver’s impact on the local economy.

Save 20% on Local Wines and Cheeses This Week

OK, so now that we have firmly established that shopping locally serves both you and your community well and truly makes a difference in our quality of life here in Sonoma County, let’s get to the food portion of this blog. We are excited to have a number of outstanding cheese purveyors and vintners represented in our ad this week, all with special savings for you!  And remember to look for the green ‘Local’ tags throughout the store and shop Sonoma County first!

Check out our blog covering this week’s specials HERE, and remember there are more great local products featured in this week’s flyer and our quarterly round up of Real Everyday Values (REV).

There’s never been a better time to shop local, and if you haven’t before, heading to Oliver’s is a great way to start! With real savings on a range of products made for and by the good people of Sonoma County, we believe that buying high quality and supporting local artisans go hand-in-hand.

Curious about our local partners? Click HERE to learn more!