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Supporting Small Farms: Meet F.E.E.D. Sonoma

To source some of the local produce that we carry, Oliver's Market works with a business called F.E.E.D. Sonoma. Here you will find everything you need to know about this cool business and how they benefit our local farmers, grocery stores, restaurants and the community.

F.E.E.D. Sonoma

Farmers Exchange of Earthly Delights Sonoma (F.E.E.D. Sonoma) is a for-profit business that buys cleanly grown agricultural products from small farms throughout Sonoma County and delivers them to local buyers at grocery stores, restaurants, schools and caterers within 24 hours of harvest, insuring only the freshest, top quality produce.

F.E.E.D. Sonoma came about in 2010 when friends Michelle Dubin and Tim Page began to create an exchange that would provide cleanly grown food to their neighbors. This exchange would benefit the farmers by creating new and consistent markets for their products to be sold in. They acquired an existing farmer-owned wholesale operation, Terra Sonoma Produce, which had an excellent reputation for delivering some of the highest quality food in our area.

F.E.E.D. Sonoma knows that food is one of the major components of our existence. So, by supporting local farmers, they're supporting our local community. This, in turn, gives our community healthy food, and the peace of mind of knowing that we will have healthy food in the future as well.

This week, we have organic Chard on sale from County Line Harvest brought to us by F.E.E.D. Sonoma. Here's a little more information on County Line Harvest.

County Line Harvest

County Line Harvest is a certified organic farm with two locations in California: one in Petaluma and the Sonoma-Marin County border, and one in Thermal, Riverside County. Their two farms allow them to meet the varied produce demands of their customers year-round. Their crops are chosen based on climate suitability, taste and appearance. They grow lettuces, specialty salad and cooking greens; roots like beets, turnips and carrots; herbs such as basil, parsley, dill, thyme, and oregano; plus strawberries, tomatoes, peppers and summer squash.

Their name came from the farm's first location which is on the Sonoma-Marin County line. Since its start in 2000, the farm has expanded to their two current farms that, together, total nearly 100 acres.

County Line Harvest has been certified organic by Marin Organic Certified Agriculture (MOCA) since 2001. County Line Harvest continues its dedication to providing its surrounding communities with fresh and flavorful organically-grown produce. 


About the Author: Matt Rice

Matt Rice

Matt Rice is Oliver's intrepid blogger on all topics related to wine, beer, cider, spirits, and other gourmet products.


Where "Local" Means Sonoma County

To us Local means Sonoma County -- period. Not Marin, not Napa, and definitely not the state of California, as some of our competitors define it.

From the day we opened our doors in 1988, we’ve built our business on the simple premise that the best food and wine in the world are produced here, in Sonoma County. We didn’t feel like we were pioneers at the time, but as people have come to understand and embrace the value of locally grown and made food and the value of shopping locally, we realize we were part of the early days of the movement.

As a Sonoma County business, we’ve built enduring relationships with local growers, makers, and manufacturers, because they make the foods and wines we love. Many of them were getting started when we were. Now they are nationally known, but for us, they are still old friends who often delivered products to our Cotati store in their cars back in the late 1980s.

Along with local products being excellent choices for taste and quality reasons, buying locally also improves our local economy. The dollars you spend at local retailers buying local products support other local businesses and our tax base, too!

Tasting Notes

Matt Rice

Sophisticated Summertime Spritzs

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This Sunday is Father's Day, a day to celebrate and honor dear old Dad. That means it's time to pick out a gift to show him how much you appreciate all that he has done for you throughout your life. Here at Oliver's Market, we have the perfect gift for him, and any other father figure in your life - American Whiskey!

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