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Making the “Local” Difference at Oliver’s Market

At Oliver’s Market, being a local business is very important to us, as is supporting hundreds of local businesses from all over Sonoma County. This week, we’re highlighting not only the many local business partnerships that we’ve formed over the years, but also the many benefits that come with shopping locally.

From the day we first opened our doors, we’ve built our business on the simple premise that the best food and wine in the world are produced here, in Sonoma County.

As a Sonoma County business, we’ve built enduring relationships with local growers, makers and manufacturers because they make the foods and wines we love to eat and drink.

Defining Local

When we say a product is local, that means it comes from only Sonoma County. Period. Some national chains consider local to mean “anywhere in California,” or within a seven-hour truck ride to their warehouse. When you look at a business from a statewide or national perspective, it’s easy to see that local means something totally different to others. At Oliver’s, Local Means Sonoma County, plain and simple.

Why Local Matters

Along with local products being excellent choices for taste and quality reasons, buying locally also improves our local economy. The dollars you spend at local retailers buying local products supports other local businesses too! Studies have shown that a dollar spent at a local retailer, like Oliver’s, can impact the local economy more than twice as many times as a dollar spent at one of the national supermarket chains. You can make a difference for our local community every time you shop, because more of your dollar stays here, improving things such as roads and parks, as well as creating more jobs in the community.

Our Commitment to Local

At Oliver’s, we are committed to supporting the local economy by carrying the largest possible selection of locally produced products in Sonoma County, all at the best prices we can offer. Up and down every aisle, we’ve clearly marked over 6,000 Sonoma County products with a “Made Local” circle. Our store receipts also show how much of your purchase comes from products that are made right here in Sonoma County. At Oliver’s, we’re doing everything we can to be your local supermarket, as well as supporting the community that makes Sonoma County such a wonderful place to eat, drink, live and work.

  Thanks to you, it really does pay to shop local because when you support us, we support them.

 

About the Author: Matt Rice

Matt Rice

Matt Rice is Oliver's intrepid blogger on all topics related to wine, beer, cider, spirits, and other gourmet products.

 


Where "Local" Means Sonoma County

To us Local means Sonoma County -- period. Not Marin, not Napa, and definitely not the state of California, as some of our competitors define it.

From the day we opened our doors in 1988, we’ve built our business on the simple premise that the best food and wine in the world are produced here, in Sonoma County. We didn’t feel like we were pioneers at the time, but as people have come to understand and embrace the value of locally grown and made food and the value of shopping locally, we realize we were part of the early days of the movement.

As a Sonoma County business, we’ve built enduring relationships with local growers, makers, and manufacturers, because they make the foods and wines we love. Many of them were getting started when we were. Now they are nationally known, but for us, they are still old friends who often delivered products to our Cotati store in their cars back in the late 1980s.

Along with local products being excellent choices for taste and quality reasons, buying locally also improves our local economy. The dollars you spend at local retailers buying local products support other local businesses and our tax base, too!

Tasting Notes

Matt Rice

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Making the “Local” Difference at Oliver’s Market

From the day we first opened our doors, we’ve built our business on the simple premise that the best food and wine in the world are produced here, in Sonoma County.

Read More…